Our vision
“I’m going to lie down in the ice bucket for three days...”
Per Mertesacker, 2014 Football World Champion
This statement by the former national soccer player after the World Cup quarter-final between Germany and Algeria in 2014 in Brazil was the starting signal for icebein . And since its beginnings in Brazil in 2014, icebein has had one big goal: As a brand by athletes for athletes, we want to offer all athletes the best possible regeneration after training and competition sessions.
We want to make cryotherapy accessible to everyone. All athletes should be able to benefit from the therapeutic advantages of cold, regardless of whether they are amateur or professional. At the same time, it must be possible to offer cold regeneration without having to sit in ice-cold water.
The solution: A system that enables a controllable and constant temperature and works without ice cubes or other cooling elements... That's why we founded icebein AG in June 2018.
Our values
This is icebein
We are a sports medtech startup that focuses on the development and distribution of products in the field of cryotherapy. After almost two years of research and development, we brought the icebein recovery system to market.
Innovation and creativity
At icebein, innovation is at the heart of everything we do. Our unique icebein Recovery System revolutionizes athlete recovery through advanced cryotherapy technology. Without the use of ice, we create controlled cooling that helps athletes worldwide recover faster and maximize their performance.
Our innovative strength is not only reflected in technology, but also in our creative approach to challenges. We are constantly working to find new ways to improve athlete recovery, using a combination of cutting-edge technology and creative solutions to meet the needs of professional and amateur athletes.
Passion for Excellence
Our passion for excellence means that our products not only work, but also meet the needs of our customers. That's why we're constantly optimizing our solutions and learning from the valuable feedback of our users. One example of this is the recent improvement to our cooling pads: by combining customer feedback with advanced technology, we have developed a computer-optimized water inlet that offers the desired connections in the optimal places. We regularly ask questions and continue to optimize to always offer the best.
Customer proximity and service
At icebein, the customer is at the heart of everything we do. We firmly believe that excellent customer service and a close relationship with our users are crucial to our success. Our team always strives to respond to the individual needs and concerns of our customers and to be by their side every step of the way. Through regular communication and continuous support, we ensure that our customers are not only satisfied, but can also exploit the full potential of our innovative cooling technology.
Regeneration with icebein is clearly the future
— Misha Zverev
Our History
2018
Foundation
“I’m going to lie down in the ice bucket for three days...”
Per Mertesacker, 2014 Football World Champion
This statement by the former national soccer player after the World Cup quarter-final between Germany and Algeria in 2014 in Brazil was the starting signal for icebein . And since its beginnings in Brazil in 2014, icebein has had one big goal: As a brand by athletes for athletes, we want to offer all athletes the best possible regeneration after training and competition sessions.
2019
The first recovery system
After almost 1.5 years of research and development, the first generation of the icebein recovery system was ready for the market. The first stock arrived in October 2019.
2020
First collaborations
Despite the global Covid-19 pandemic and the restrictions on private and sporting life, the first collaborations have been announced. These include the ATP & WTA tournaments in Stuttgart, Berlin & Mallorca. In addition, some well-known sports clubs and associations.
2021
Trust is growing: icebein goes to Olympia
5 national associations use icebein to train their athletes during the Olympic Games in Tokyo
regenerate. We also support other athletes directly on site.
2021
The Zverev brothers become part of icebein.
Alexander and Mischa Zverev become shareholders of icebein AG.
2022
New generation of icebein legs
Almost 2.5 years after the market launch, we have optimized our icebein legs based on valuable customer feedback. The result: an improved material for the softshell pants with Velcro fasteners that are easier to close, stronger connectors and a new connection outside the pants. The highlight is the computer-optimized water flow in the pad, which enables even more efficient cooling. These improvements underline our commitment to continuous development and customer satisfaction.
Our partners
Simply because more is possible together.
